In this week's best ads, two mobile companies—Samsung and Thailand's DTAC—are as far away in their marketing approaches as they are geographically, with the former continuing its attacks on Apple and the latter telling a touching tale of fatherhood in which the tech has only a supporting role.
Emotional pitches are also at the heart of two of our other top ads this week. One, from Greenpeace, uses Legos and a haunting version of a well-known song to send a very clear message; the other, from Guinness, offers up a patriotic tribute that is as sweet as it is simple.
Rounding out our top five is a "Did they or didn't they?" ad from BMW that purports to show its new M4 racing around an aircraft carrier. Many have claimed the footage to be fake—the company won't say—but it's a great piece of eye candy nonetheless.
Take a look at our picks below and help us decide which spot was the best this week. And if your favorite isn't here, tell us in the comments.