AdweekMedia has launched a new social networking site called AdweekMedia Connect. The site, which went live last week, is a place where media, marketing and agency professionals can come to share best practices, discuss news items and connect with others in the industry.
Adweekmediaconnect.com will compliment Adweek, Brandweek, Mediaweek and Editor & Publisher’s expert news and information. Features include widgets like Barbara Lippert’s Adweek critiques, podcasts from Editor and Publisher and Mediaweek’s “Programming Insider,” as well as news feeds from AdweekMedia publications. AdweekMedia Connect, which is free to join, replaces At The Roundtable and Attheroundtable.com.
“In today’s media marketplace, social networking has become indispensable for every industry professional,” said Sabrina Crow, senior vice president of Nielsen Business Media’s Marketing, media and visual arts group, which includes AdweekMedia. “AdweekMedia understands that social and business synergy is imperative in today’s economy, and that insiders need to maximize their relationships not only in the office but also through online social networks like AdweekMedia Connect.”
For its Feb. 11 launch, Mediaweek’s “Mr. TV” Marc Berman held an exclusive live chat. Other live chats with experts, authors and power players in their respective fields are on the way.