Adweek Daily Brief: How Grey's Global Work Led to Cannes Sweep

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Thanks to work from 18 global offices, Grey set itself apart from the agency pack at Cannes this year with 113 Lions wins. Plus, a three-year-old shirt company Mizzen + Main has used celebrity customers, and a virtually nonexistent marketing budget, to sell its wares. 


New on Adweek:

Mizzen + Main finds branding success with no marketing budget
With a tiny marketing budget, shirt brand Mizzen + Main has seen sales increase thanks to high-profile athletes, with big social media presences, buying its shirts. 

Inside Grey's huge year at Cannes
This year Grey took home an impressive 113 Lions thanks to work produced in 18 global offices.

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