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Battery life is the burning issue in "Wall Huggers," the latest installment in 72andSunny's "The Next Big Thing Is Here" campaign for Samsung.
The minute-long spot shows frazzled, unhappy iPhone-carrying travelers sitting on airport floors, hunched around wall outlets, waiting for their handsets to charge. They should've bought the Samsung Galaxy S5 with ultra power-saving mode and interchangeable battery; then they'd be free to wander around the terminal and … I dunno, stand by the windows and watch planes take off and land?
I've come full circle on Samsung's anti-Apple strategy.
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