Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Are you a goose in Canada who needs to send a hockey stick to a puppy in Florida? Worry not. FedEx has you covered.
The charming spot below, from BBDO Toronto, features a grand domino-toppling sequence—with FedEx boxes as the dominoes—to promote the company's "less urgent" shipping options to the U.S. The action begins in the goose's purple office. (Note the two framed photos on his desk—one of his wife, and one of a guy who feeds him at the park—great little touch.)
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in