Ad of the Day: BBC

Sir David Attenborough reflects on the wonderful world he's been studying for 60 years

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Sir David Attenborough may finally be moving on from the BBC, but he still wants viewers to watch the network's glossy nature docs.

Last week, following the final episode of the Attenborough-narrated cold-climes series Frozen Planet, the BBC aired a two-minute trailer subtly celebrating the 60-odd years that the iconic TV personality has spent working on non-fiction programming for the network. Visually, the spot, from ad agency RKCR/Y&R, doesn't deviate far from the staple shots of most natural science shows.

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