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Epson America has narrowed its search for a new agency to handle its $20 million ad account to eight contenders, sources said.
They are Bozell Worldwide and Lowe & Partners/SMS, both in New York; Bates USA in New York and Irvine, Calif.; BBDO West, Los Angeles; Kirshenbaum Bond & Partners West, San Francisco; The Focus Group, Dallas; Rubin Postaer and Associates, Santa Monica, Calif.; and one undisclosed agency, sources said.
The contenders will be briefed Dec.
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