3 Dairy Queen Franchise Groups Reviewing Accounts

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Dairy Queen franchise operators in Ohio and Tennessee are conducting separate searches for advertising agencies, according to a company representative.

The groups are in the Cincinnati/Dayton area and in Nashville, the rep said. Billings and further information were not available.

Also, the Texas Dairy Queen Operators’ Council named contenders for its $7 million account. Vying for the Bedford, Texas, group’s business are: incumbent Grey, of Los Colinas, Texas; Brighton in St. Louis; Valentine Radford of Kansas City, Mo.;



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