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Estée Lauder is in the final stages of a search for an agency to handle a global creative assignment, as the cosmetics giant continues to rethink its agency roster.
The assignment includes both traditional and digital advertising for the flagship brand, according to sources. Global media spending could not be ascertained, but in the U.S. alone the brand spent more than $120 million in media in 2002 and about $80 million in the first nine months of 2013, according to Nielsen.
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