Each week, iSpot.tv brings Lost Remote their rankings of the top ads according to digital share of voice, tracking online views and social actions connected to each ad. Here’s the top ten for this week.
Apple makes the rankings with two ads. One with Siri and the Sesame Street muppet and the other in a roundabout way, through an older AT&T ad featuring Siri. Of course, Puppymonkeybaby is back again, too. Queue the collective groan.
Top 10 Ads by Digital Share of Voice
powered by iSpot.tv
1. Timer: Cookie Monster
5.93% Digital SOV 3,701,378 Online Views 150,995 Social Actions
2. Champagne Calls
1.88% Digital SOV 3,536,321 Online Views 26,834 Social Actions
0.89% Digital SOV 2,551,104 Online Views 4,737 Social Actions
0.80% Digital SOV 2,284,125 Online Views 4,006 Social Actions
0.70% Digital SOV 517,984 Online Views 16,938 Social Actions
6. One Day
0.42% Digital SOV 855,562 Online Views 5,306 Social Actions
0.35% Digital SOV 11,063 Online Views 10,798 Social Actions
8. The Portrait
0.31% Digital SOV 806,702 Online Views 2,447 Social Actions
0.31% Digital SOV 98,779 Online Views 8,540 Social Actions
10. Magic Jingle Disappearing Agents
0.23% Digital SOV 767,076 Online Views 120 Social Actions
Excludes Movie Trailers.
iSpot.tv is the only platform that catalogs, tags and measures activity around national TV ads in real-time. The company measures digital responses explicitly linked to airing of TV ads across Facebook Twitter, YouTube, the major search portals and on iSpot.tv. Click here for more on iSpot.tv’s methodology.