Univision Launches Live TV, Web and Social Newscast

By Steve Safran Comment

UnivisionUnivision is launching a newscast at 12 p.m. ET/11 a.m. CT, but it’s how the show is going to be delivered that’s the real news. Noticiero Univision Edición Digital (Noticero Univision Digital Edition) will broadcast on the Univision Network, and it will also stream on Univision.com, Facebook Live, YouTube and Periscope.

According to the network’s press release, that live broadcast/web/social/mobile broadcast grand slam is a first. The show will be produced with the digital audience in mind:

Along with a talented team of reporters, (Javier) Olivares and (Carolina) Sarassa will present the day’s most relevant stories from the floor of the Univision newsroom in a candid, conversational tone while staying connected with viewers via social media throughout the broadcast. Going even further in its unique style, the show will take viewers behind the scenes to see how the news reporting process works, and will actively engage its audience through the new #reporterodigital, which will enable users to become part of the news team by reporting breaking stories.

The network says Edición Digital will be an important part of its overall election coverage, “Destino 2016.” You can follow the show on Twitter at @UniNoticias.