Raycom Media Partners With Livestream for News

By Karen Fratti 

Raycom Media announced today that it has picked up Livestream for News for all of its television stations, giving it about one third of the entire market share.

Livestream for News allows broadcasters to either pay a licensing fee or just split inventory. It also allows stations to insert ads into the broadcast, which means extra money. 

livestream
Joe Fiveash, Vice President, Digital Media, Strategy and Business Development, Raycom Media said in an official statement that:

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Livestream gives us the ability to monetize our newscasts online just like we do on-air. By enabling a 24X7 online news channel, Livestream for News allows our viewers to get valuable information whenever they want, on any internet-enabled device.

Livestream for News is already used by Fox Television Stations, Tribune Media, Media General, Meredith, Journal Broadcasting, and Schurz Communications.

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