To really get in the holiday spirit, Jimmy Fallon’s doing a “stocking stuffer sweepstakes.” Fallon’s Twitter presence is enviable and he’s tapping into the platform to give away free stuff. Last night, it was five Bose speakers. Tonight? Who knows. Fans are asked to enter the sweepstakes with the hashtag #FallonStockingSweeps and tweet at the show’s official handle. The hashtag trended all last night into this morning:
“#FallonStockingSweeps” is trending at rank 2 in USA as of 03:07 AM CST via @TrendieUS
— Team Trendie ™ (@TeamTrendie) December 16, 2014
Advertisement
In terms of engaging fans, giveaways using Twitter are easy and effective. Sentiment towards the show and the host were nothing positive, Oprah-style:
.@FallonTonight @Bose @amazon You get a Bose! You get a Bose! EVERYONE GETS A BOSE! #FallonStockingSweeps #FallonTonight
— Kel (@RAnkney) December 16, 2014