Social Media Week is upon us again and I’m excited to announce that I’ll be participating in “Social TV: The next 12 months” hosted by Digitas. “From record engagement to major brand campaigns to multi-million dollar acquisitions, there’s no question that the intersection of television and social media has carved out a place in popular culture,” reads the panel description. Here’s a sneak peak from the other panelists and our moderator on what you’ll learn via Vines and short video.
Lisa Hsia the Executive Vice President at Bravo Digital Media, talking about “real-time, multiplatform integration,” in this amazing Bravo TV Vine.
2013 Social media prediction. vine.co/v/br6OXZdQiXL
Advertisement— Bravotv (@Bravotv) February 15, 2013
Greg Rivera, Sr. Director, Xbox Advertising Sales at Microsoft on “audience participation where viewers are actually working together to impact the outcome.
Jordan Bitterman, SVP Social-Mobile-Content Practice Lead at Digitas:
Predictions for Social TV in 2013 (take 2) #SMW vine.co/v/b6iBBmrr9Tj
— Jordan Bitterman (@JordanBitterman) February 19, 2013
See you on Wednesday!