View Post Advertising/Marketing Supercell Continues to Lead Digital Advertising Engagement While KFC Pecks at the Door By Adam Flomenbaum on May. 27, 2015 - 11:00 AM This week was dominated by the incumbents, with only two new ads cracking into the top 10.
View Post Digital | Second Screen Google Integrates Search and Rentrak Data into Adometry TV Attribution Product By Adam Flomenbaum on May. 27, 2015 - 10:00 AM Last month, Google added to its Adometry TV Attribution offering by integrating its search data along with Rentrak airings data.
View Post TV Everywhere Next Stop for The Young Turks: The AOL On Network By Adam Flomenbaum on May. 26, 2015 - 10:00 AM “Our goal is to be wherever the audience is, to extend our brand and grow our fan base,” Oh says.
View Post Ratings Social Scoreboard: Week of May 18 By Adam Flomenbaum on May. 25, 2015 - 10:00 PM It was the first time 'Late Show With David Letterman' topped the weekly Twitter TV ratings; it was also the last.
View Post Second Screen | Social TV VH1 Turns to Periscope for ‘Love & Hip Hop’ Wedding Red Carpet Livestream By Adam Flomenbaum on May. 25, 2015 - 10:00 AM VH1 will broadcast the wedding red carpet on Periscope starting at 7pm EST from its Love & Hip Hop Twitter handle.
View Post Revolving Door Farewell to David Letterman in This Week’s Top 5 Viral TV Clips By Adam Flomenbaum on May. 22, 2015 - 8:27 PM This week's top 5 viral TV clips on 5by are all about David Letterman.
View Post Research Amdocs Research: Where Pay TV Still Outperforms Over the Top for Consumers By Adam Flomenbaum on May. 22, 2015 - 10:00 AM 93% of respondents preferred the customer service experience with their pay TV providers to their OTT providers.
View Post Social TV Infographic: Twitter Reaction to ‘Mad Men’ Series Finale Overwhelmingly Positive By Adam Flomenbaum on May. 22, 2015 - 10:00 AM Well, that’s a wrap on ‘Mad Men’ and the reaction from fans and critics alike was overwhelmingly positive – a big achievement for a series finale. According to our analytics partners Canvs – the firs ...
View Post Digital Wibbitz Automatically Turns Publishers’ Article Content into Video Content By Adam Flomenbaum on May. 21, 2015 - 8:50 AM The text-to-video platform analyzes text for tone and content, which produces a summarize script.
View Post Second Screen | Social TV A Look at the Most Shared Clips from the Season 20 Finale of ‘Dancing With the Stars’ By Adam Flomenbaum on May. 21, 2015 - 8:48 AM A Look at the Most-Shared Clips (via Whipclip) from the season finale.