Al Jazeera launches social campaign to get on U.S. TV

By Cory Bergman 

With Egypt as its crowning moment, Al Jazeera English has now launched Meetup and Twitter campaigns to “demand Al Jazeera” appear on U.S. television. Using Meetup Everywhere, Al Jazeera fans are urged to attend local meetups on February 10th to help influence cable and satellite providers to carry the channel.

Al Jazeera also bought promoted Tweets today to spread the message, using the hashtag #demandaljazeera, which seems to be generating a fair amount of activity.

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“Millions of Americans want to watch our channel and better understand our region, and too many are deprived of that opportunity,” said Wadah Khanfar, the network’s director general. Al Jazeera is offering resources, too, from a list of cable and satellite operators to facts and figures about the network.

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