Verizon CMO Diego Scotti on Changing the Game with Dimension, Depth and Humanity

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Diego Scotti, CMO of Verizon, is truly an inspirational game-changer in all aspects of how he’s approached his leadership role; adding dimension to the brand, diving deep into consumer need and bringing all the pieces together for humanity. Diego’s exciting journey before Verizon, which was mentored by greats such as John Hayes, Mickey Drexler, John Seifert and the team at Vogue, has certainly shaped his unique approach at Verizon to bring the vision to life.

No stone left unturned, Diego shares how his recent campaign, Humanability, was born and details behind how he has completely redesigned his marketing team to deliver. 

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