Seth Godin Publishes 32-Page Workbook

By Jason Boog 

godinworkbook.jpgIn his first publishing project since announcing “I’ve decided not to publish any more books in the traditional way,” author Seth Godin will sell a 32-page ShipIt Workbook online.

The book will help fans “inspired by” his traditionally published title, Linchpin: Are You Indispensable? Readers must purchase the title in a $16 five pack, and Godin did not offer a digital edition. The author intends for readers to write in his workbook while working on team projects.

Check it out: “In the 32 page shipit workbook, we nail the lizard to the wall, identify it, defeat it and make something happen. If you push yourself and your team to get through the workbook, I promise your product will ship (or you’ll know why). I’ve tested this on the road trip, taking thousands of people through it, and it’s working. I hope you’ll discover the same impact. Five copies cost $16 (about $3.20 each) but the price will probably rise after this printing is sold.” (Via Creative Penn)