Scholastic Media president Deborah Forte has joined our Media App Summit on December 3 in New York City. Forte is the brains behind the development and creation of Storia, Scholastic eReading App, will share thoughts about Maximizing Discoverability and Profitability in Book App Marketplaces.
Join us and gain innovative insight on app development, marketing, and monetization–registration prices go up at midnight, so you should register now. You’ll hear from leading developers, publishers, entrepreneurs, and media professionals on strategies to build brand awareness, retain an audience, and create valuable content.
Jason Hirschhorn, former president of Myspace and CEO of the ReDEF Group, will deliver a keynote address. He will talk about the monumental changes that have swept the media industry since the rise of social networks and apps during his session, Where Do We Go Next? A Mobile Roadmap for Media Professionals. In addition, Amanda D’Acierno, VP and Publisher at Random House Audio, will examine everything from digital textbooks to app-based study guides during the Exploring Apps & Educational Publishing session.
This year’s conference will showcase panelists from Barnes & Noble Digital Products, Disney Publishing Worldwide, UNICEF, Atavist, Thrillist Media Group, Edelman Digital, and Lonely Planet. View the full program here.
Featured panel sessions include:
– Self Publishing Across Multiple Formats
– Mobile Advertising- Engagement Drives Conversations, Get the User Involved!
– New Distribution Models for eBooks and Apps
– App-Centered Outreach for Non-Profit and Institutions