Penguin Random House has launched a new website for parents called Brightly.com. The site is dedicated to helping parents raise readers for life.
The site gives parents guidance and tips about how to nurture reading in children of all ages, sharing insights and tips. The site also includes popular books for different ages of young readers. Original author and illustrator content along with seasonal activities will also be featured on the site. The program also includes the launch of an email newsletter.
“As a lifelong book lover, I want to share my interest and passion with my family, especially with my son, but as a working mom, I’ve seen firsthand how our busy lifestyle can make this a challenge,” explained the site’s co-founder Amanda Close, Senior Vice President, Consumer Marketing Development at Penguin Random House, in a statement.