Penguin CEO Unveils Demo for Apple iPad Digital Books

By Jason Boog 

As the rumored ship date for the Apple iPad nears, digital book fans got a closer look at the future of the enhanced eBook recently. Our digitally-obsessed sibling eBookNewser has more on the new kind of reading experience demonstrated in the video above.

Here’s an excerpt: “As we get closer to iPad launch, we’re beginning to see more and more content specifically designed for the device’s functionality. Penguin CEO John Makinson demoed some of the company’s forthcoming iPad books in London yesterday … Makinson also said that Penguin will do a lot of steaming, audio, and other rich content in its iPad books, and he predicts that eBooks could account for as much as ten percent of revenue by next year.”