eBook subscription service Oyster has expanded beyond apps and is now also available on the web and mobile browsers.
The news comes a week after Amazon revealed that it was getting into the eBook subscription business, steep competition for Oyster who so far has been leading the way in the Netflix-for-books business. According to Oyster, June was the company’s biggest month during which its total subscriber base grew by 35 percent. The company also revealed that there are more than 3 million pages read on Oyster a day.
The new platform will help make it more accessible to readers that do not have smartphones or tablets to read on.
“Knowing that about a third of ebook readers regularly read on the web, we’ve had our sights set on this launch for some time,” explained Eric Stromberg, Co-Founder and CEO of Oyster, in a statement. “This marks an important next step on our mission to provide the best product on as many devices as possible.”