Earlier this month, publicist Susannah Greenberg organized a panel discussion about online marketing for publishers and authors, where GalleyCat senior editor Ron Hogan shared the stage with Hachette online marketing director Kelly Leonard, Peter Costanzo of Perseus Books, independent publicist Fauzia Burke, and author Abby Stokes. The event, which was sponsored by the New York chapter of the Women’s National Book Association, swiftly filled the meeting room at the Jefferson Market branch of the NYPL—and Leonard (along with several audience members) extended the conversation into Twitter as well.
Burke’s husband videotaped the discussion, so if you weren’t in the audience, watch the footage. We could tell you about how much useful advice you’ll hear over the course of the hour, but our biases in this regard are fairly obvious.