Kindle Books Outsell Paperback Books on Amazon

By Jason Boog 

Amazon.com, Inc. announced its fourth quarter results today, hitting a major milestone: Kindle books are now more popular than paperback books on the bookselling website.

In addition, the company said it sold “millions of third-generation Kindles” during the quarter, keeping figures cloudy. eBookNewser has more about the company’s multibillion dollar sales last quarter.

Here’s more from CEO Jeff Bezos, from the release: “We had our first $10 billion quarter, and after selling millions of third-generation Kindles with the new Pearl e-ink display during the quarter, Kindle books have now overtaken paperback books as the most popular format on Amazon.com. Last July we announced that Kindle books had passed hardcovers and predicted that Kindle would surpass paperbacks in the second quarter of this year, so this milestone has come even sooner than we expected – and it’s on top of continued growth in paperback sales.”