Last month, multimedia eBook company Cathedral Publishing released a new app that lets publishers sell songs from within their eBooks–a great tool for the self-published author who also makes music.
After our initial report on the app on eBookNewser, we talked to Cathedral Publishing’s co-founder John Balla about various aspects of multi-media eBooks.
Here’s what he had to say about pricing: “For multimedia eBooks — complete with audio, video, and color graphics — price points can be somewhat higher but should remain relatively cheap to avoid price friction. Somewhere around $1.99 to $4.99 is the ideal range. Just make sure if you go for a higher price point that you can totally justify it. If you have a novel with a complete soundtrack of songs, all professionally recorded, mixed and mastered, a $4.99 price point is reasonable. Add high quality video to the mix, and a price point in the $7 range is justified.”