Hachette UK has acquired Neon Play, a UK-based mobile games development studio, in deal whose terms were not disclosed.
Neon Play has created more than 30 games including: Paper Glider, Flick Football and Panic Traffic London. The company counts 60 million downloads across its properties.
For Hachette, the acquisition brings the option to diversify its business and get into the games market. “This is both to provide opportunities for our authors to be published in a new dimension, and also to pursue more generally our aim to generate rapid growth on a variety of digital platforms,” stated Tim Hely Hutchinson, CEO of Hachette UK.
The company’s founders Oli Christie and Mark Allen will keep their offices and will continue to run the company as a business under the Hachette UK umbrella.
“We have been looking for a bold, creative, well managed and highly successful games studio and we have found it in Neon Play,” continued Hely Hutchinson. “I am delighted that Oli and Mark, who are brimming with exciting ideas, see Hachette as the right partner for their future.”