Ever since authors like J.A. Konrath and Amanda Hocking proved that writers can earn a pretty penny by self-publishing, what used to be considered an illegitimate approach is now losing the bad reputation.
Romance novelist Barbara Freethy knows that this is true. She shared the freedom she found in self-publishing in a Mediabistro feature, What Every Author Should Know Before Publishing an eBook.
But with freedom, comes more responsibility. Check it out: “There is a ton of work behind it, and the author has to really become a business owner and a marketing expert. And you are your own art department. You have to hire out your own editors, hire out various parts that would be given to you if you were working with a traditional publisher.”