Children’s & YA Hardcover Sales Up 24%

By Jason Boog 

According to the Association of American Publishers (AAP) StatShot report for September 2012, hardcover sales revenue in the children’s and young adult category rose nearly 24 percent compared to the same period last year–rising to $440 million (AAP chart embedded above).

In contrast, adult fiction and nonfiction hardcover sales declined 1.5 percent in September. Children’s and YA also saw a 177 percent jump in digital sales while the adult category grew 36 percent.

While adult fiction and nonfiction paperback sales increased by nearly 8 percent, mass market paperback sales continued to slide, dropping by more than 16 percent. Below, we’ve embedded a chart below that breaks down adult fiction and nonfiction sales by category as well.

The AAP collected information from 1,186 different publishers to compile the report.