Children’s & YA eBook Revenues Rose 196% in August

By Jason Boog Comment

According to the Association of American Publishers (AAP) StatShot report for August 2012, the adult fiction category saw eBook revenues increase nearly 37 percent to $857.7 million.

In the same category, mass market paperback revenues plunged 16 percent compared to the same period last year (chart embedded above). In addition, the children’s and YA category grew by more than 196 percent in August. Hardcover sales in that category grew by 27 percent for the month.

Below, we’ve embedded a chart below that breaks down the children’s and young adult sales by format. The AAP collected information from 1,186 different publishers to compile the report.