Celebrity Book Toolkit

By Jason Boog 

corynne23.jpgCelebrity book deals have multiplied this year, as everybody from Sarah Palin to Tina Fey inked contracts. If you can’t beat ’em, join ’em. To ease your frustration, GalleyCat has compiled a Celebrity Book Toolkit.

For all the writers in the audience, mediabistro.com has some advice about how to find work co-writing a celebrity book. In the feature, attorney Robert Barnett (who represented Sarah Palin and Dick Cheney) had this advice: “Potential collaborators should make themselves known to editors, agents, and attorneys. […] I receive applications from many candidates each year.”

For all the publicists in the audience, today’s guest on the Morning Media Menu was former Page Six reporter Corynne Steindler (pictured), talking about her new senior reporting job at Bonnie Fuller’s Hollywood Life. She gave advice for publicists looking to get celebrity books attention in the gossip world.

“Give me an exclusive,” she said. “I think it’s a bit of a misconception that all gossip stories come from publicists. That’s something that I’ve been trying to fight down for awhile now,” she explained. “At Hollywood Life we don’t have a quota or a column to fill, we post continuously all day. So our stories can come from anyplace–a celebrity Twitter account, a news story that’s already breaking … we can do it in real time. I don’t think there’s anybody who just talks to the Post or just talks to the Daily News.”