Borders Picks Two New VPs

By Carmen 


Borders announced yesterday that they have created two new vice-president positions within the company. Teresa Wright has been named Vice President, Merchandising, for the company’s Paperchase U.S. Division, effective July 23. Myles Romero has been appointed Vice President, Strategic Marketing and Entertainment Alliances, effective July 31. “We are delighted to welcome Teresa and Myles to Borders Group,” said Chief Executive Officer George Jones. “They bring expertise and insight to two areas that are important to our execution of the company’s strategic plan for the future, which calls for us to develop Paperchase as a strong retail entity in the U.S., within and outside of Borders stores, and to drive key marketing partnerships throughout our business that will bring value to our customers and incremental revenue to our organization,” he said.