Amazon Coins: A Digital Currency for Kindle Fire Readers

By Jason Boog 

Amazon has unveiled its own currency for readers to spend inside the app universe of the Kindle Fire. All Kindle Fire owners get to start out with $5 worth of free Amazon Coins.

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Amazon’s virtual currency “Amazon coins” are now live on the Kindle Fire. The company introduced the concept of coins, a currency that lets users buy apps, games and make in-app purchases on the Kindle Fire, back in February in a push to get developers on board. To help get users started, Amazon is giving away 500 “Amazon Coins”  to every Kindle Fire owner in the U.S. This equals about $5. To encourage adoption, Amazon will give discounts to users. The more they buy, the larger the discount.