54% of eReading Kids Ask to Buy a Print Copy of an eBook They Already Own

By Dianna Dilworth 

dbwChildren’s adoption of eBooks is on the rise, and two-thirds of children 13 and under now report reading digital books, according to a new survey from Digital Book World and PlayCollective’s research arm, PlayScience. Among these young readers that read eBooks, 92 percent of them read a digital book every week.

The report is the final in a three-part study. The first of which came out last January and the second which was published in July 2013. The latest figures reveal that the daily and weekly reading of eBooks among this age group went up with 50 percent of 2-5 year olds that read eBooks do so daily. In addition, 44 percent of older kids that read eBooks do so daily.

According to the report, 48 percent of parents reported that their children have asked to purchase the print edition of an eBook that they have read or already own, with 54 percent requesting the print version of a book that they already own. Kids prefer reading on tablets, acceding to the study. Parents prefer to pay $3.50-9.oo for eBooks, and pay an average of $7.00 on eBooks for their kids.