WSJ's 'No Surprise' Rule on Negative Stories Tough to Enact Online

The speed of the online news cycle is creating new questions about The Wall Street Journal‘s policy on warning the subjects of its stories about what the paper will say about them, says Alan Murray, executive editor of The Wall Street Journal Online.

Speaking at the Bulldog Reporter Media Relations Summit in New York today, Murray said, “We have a no-surprise rule. If we’re writing something negative about a person or company, we have to contact them first and give them an opportunity to comment.”

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