World's Greatest Swatch Watch Collection to Be Auctioned in Hong Kong

Swiss businessman Peter Blum and his wife, Linda, loved Swatch watches. Their passion for the colorful plastic timepieces (which are credited with saving a Swiss watch industry decimated by the “Quartz crisis” of the 1970s and early 1980s) led them to amass a historic collection of 4,350 Swatches, give or take an interchangeable Pop Swatch face or two, and on November 24, Phillips de Pury & Company will auction the entire collection as a single lot at a special Swatch-a-riffic

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