WLTW/Lite-FM Maintains Number One Position
The August PPM Arbitron 6+ ratings show WLTW/Lite-FM holding onto the top spot in New York. It was a third straight month at number one for the Soft A/C juggernaut, after perennial second-place finisher WCBS-FM finally caught them from behind.
In those three months, Lite-FM has continued to distance itself from the Classic Hits favorite.
Since recapturing the number one position, WLTW went from a .2 advantage over CBS-FM to an impressive 1.6 in the current survey.
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