Wikipedia a source? (don't laugh)

Mention the word Wikipedia around most newsrooms, and you’re likely to get a look of disgust and a few rolled eyes. While the collaborative encyclopedia should not be the final destination or the end all and be all of information it does have its uses as a starting point for sources.

From Wikipedia’s entry on itself:

Wikipedia is a multilingual, web-based, free content encyclopedia project, operated by the Wikimedia Foundation, a non-profit organization. As of July 25, 2007, Wikipedia has approximately 7.9

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in