What color is the news? How to pick the right colors for your site
Red is the color of power and blue is the color of trust. So it should come as no surprise that many popular online news sites incorporate either color in their design and logos. Here are a few side-by-side:
The color choice is no accident: according to several articles on color psychology, red is associated with energy, strength, power, danger, action and adventure. It is also easier to spot compared to other colors, hence its use in many street signs.
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