Wacky Tabloid Weekly World News Turns to LA Paywall Firm
Remember the Weekly World News, that black-and-white broadsheet next to the supermarket checkout that you used to scan regularly before Perez Hilton, TMZ and Radar Online?
Though it was interrupted by a more recent ownership change, it never fully went away. WWN migrated to the Web only in 2009 and has since slowly doubled its monthly way to a current Top 1,000 Quantcast ranking. However, as we all well know by now, Web traffic does not translate into similar-size bank deposits, so the publication has turned to MediaPass, an LA company specializing in paywall solutions, to help monetize the clicks.
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