USA Today is getting a makeover. According to Politico, the brand will be revamp its logo, paper and website, and plans to unveil them around September 14. The only real detail about how anything will look is that the new site is going to favor pictures over text.
The paper is 30 years old, so it makes sense that it’s getting an update. But will the new look change the public perception that USA Today produces an underwhelming product? Probably not.
But maybe the pie charts will be cooler looking! That would be exciting.