USA TODAY Breathes New LIFE Into Its Entertainment Coverage

Is USA TODAY going to continue to let the Daily Mail stomp all over its Google Analytics?
Not without a fight.

Timed to coincide with the newspaper’s September 15/30th anniversary, a new print edition will arrive Friday, followed this weekend by the beta Web version. Smartly, the publication is waiting until later this fall for the official Internet-side redesign launch, so that it can in part garner and factor in reader response.

From today’s announcement:

The new look of USA TODAY is designed to take “visual storytelling to the next level” by displaying more color, photos and infographics.

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