TV Guide Leads Weekly Pubs in First Half Ad Pages
The last person we remember reading TV Guide was Frank Costanza, and he’s a fictional character, so FishbowlNY was surprised to read today that the magazine is doing quite well.
According to min, TV Guide leads all weekly/biweekly publications in ad page growth during the first half (January through July) of this year, compared to 2010. It posted a 31 percent gain, from 285 pages in 2010 to 375 pages this year.
Other winners for the first half include Us Weekly and The Week.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in