TripAdvisor Delivers Some Ridiculous Pizza News


By Richard Horgan Comment

Is this a slice of brilliantly engineered reverse PR? Or just a laughable indictment of travel website mass-computed city rankings?

Because that’s the key here; Newtown, MA based TripAdvisor is just the messenger. It’s not the staff that voted Chicago out of the Top 10 U.S. Cities for Pizza and New York fourth; rather, it’s Jo and Julie Schmo and all the other travelers who inputted the sampled “reviews and opinions” that “determined [top spots] based on the highest average rating by city for all restaurants that serve pizza.”

The New York Daily News duo of Ryan Sit and Stephen Rex Brown¬†put a ¬†call into one of the winning city’s establishments. It took very little time for Peter Canora of San Diego’s Bronx Pizza to set the record straight:

When asked if San Diego had better pies, Canora, who grew up in Howard Beach, didn’t mince words.

“It’s a tough question, but I know the answer: No!” he said while taking a break from his duties in the wildly popular pizzeria that recreates New York’s ubiquitous “slice and a coke” joints.

“Let’s be realistic!” added Canora, 65.

Ha ha, well done. TripAdvisor’s trademarked tag line reads: ‘The World’s Most Trusted Travel Advice.’ As long as that upcoming trip doesn’t include pizza.