Time’s latest cover story is dedicated to a toy. Mattel’s Barbie, as you have no doubt heard by now, has three new body types — tall, curvy and petite. Time was the first to report the news.
Time has a giant feature on this change and what it might mean to the world. It’s well worth a read, but make no mistake: The bottom line is Barbie sales have been dropping for years now and Mattel was freaked out.
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