This is Where the Paywall Works

The so-called “News Paywall” has been a subject of debate and ire for plenty of publishers, journalists, business owners and practically anyone with an opinion since The New York Times famously established their 10 article limit in March of 2011. One popular opinion is that paywalls never work — an audience on the internet is much more likely to get their news for free than anywhere else, and the value proposition is too low to keep anyone’s attention (and subscription).