The State Of Paid Content

Yesterday two big nuggets of info came down through the blogosphere: first, the news that the Wall Street Journal is launching a micropayment system this fall. And Rob Grimshaw, publisher of FT.com, told paidcontent.co.uk that newspapers are “going to need some other way to make money other than adverts.”

UPDATE: Today, Romenesko posted a MediaNews memo saying that that newspaper company, too, is exploring pay options. “To be clear, the brand value proposition to the consumer is that the newspaper is a product, whether in print or online, which must be paid for,” the memo says.

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