The Perils of Having Too Many Admins
Once a business or corporation commits to developing and launching branded social media profiles, the next step comes in creating a plan of action.
It’s often in the planning stage that many businesses stumble. They become over-ambitious, or they realize they’re targeting the wrong demographics. Any number of things could go wrong at this stage.
One way that businesses stumble early out of the gate is in determining who gets access to post to the page, and respond to users as the company or brand.
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