The New Yorker to Launch New Paywall

Beginning July 21, The New Yorker’s content — dating back to 2007 — will be available for all to read online. We suggest you take advantage of this, because in three months, the glossy is closing everything back up; sealed behind a new, metered paywall.

The New York Times reports that the motivation behind opening up newyorker.com was to find out how readers interacted with the site, and then use that data to construct the revamped paywall.

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