The New York Times Ditches Editors' Choice For Free iPad App

In late January Apple CEO Steve Jobs formally introduced the world to the iPad and New York Times executives were on hand to discuss the paper’s special app for the tablet computer.  Jobs showcased the Times front page at January’s presentation and in many of Apple’s iPad ads, making it clear that access to the digital version of the newspaper would be a key selling point for the new device.  Until today, iPad users had to view their Times content through the Editors’ Choice program — an app that offered an abridged version of the paper with only limited material available for readers. 

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