The Few, The Proud, The Tupperware-ers

In a case of perhaps the longest and most important sounding name for something that is, essentially, pretty silly, the Translations in Tupperware Global Design Contest is now accepting entries. Hitting all the major demographics, the contest is encouraging designers and tupperare enthusiasts to, you guessed it, make stuff out of their product. We love these kinds of things, because it seems more pure than other marketing efforts. Instead of cramming it down our throats “TUPPERWARE PRESENTS the beatles back together and on tour,” or a tv or print spot, and really not having any direct connection to their consumers, this type of silliness says, “Hey, here, use our stuff and make something absurd.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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